For Agencies

Leadtrekker is Launching Two New Features

We strongly believe in taking heed to our clients’ call, which is why we have developed two new useful features to our lead management system. We are now launching Automated Business Insights and Advanced Escalations with an informative webinar on Thursday, 1 December, 11 am.

5 Ways that Leadtrekker Will Improve Sales Automation

As business owners, we have all heard the term Sales Automation. But what does it really mean?

Well, to put it simply, Sales Automation is a process of systemising business sales by using software to:

  • share information
  • control sales processes
  • manage customers
  • manage sales pipeline forecasting
  • keep tabs on sales targets
  • report on marketing efforts

Here are 5 ways that Leadtrekker helps its clients improve their Sales Automation processes:

Improving Your AdWords ROI with Lead Management Systems

Every marketer chases a better click through rate, conversion rate, cost per click and cost per acquisition. Though this is part of our job, this is usually where marketers stop. Unless of course, our customers point out that the really cheap leads we’ve been sourcing are poor quality.

Thus the conundrum occurs: how can we reliably track the value of a lead?

Benefits of Being a Leadtrekker Partner

One of the most important lessons I have learned over the past few years as a business owner is that you can’t go wrong if you focus on passive income.

Leadtrekker isn’t only a great lead management system, but also an ideal platform for its partners to earn passive income.

Leadtrekker’s partner program empowers its partners for up to 50% rebate on licenses sold under each partner account.

Instruction Manuals are Over-Rated

Sometimes you buy something only to get home, open it up and realise that you have no clue how to use it, and that the instructions make no sense.

Leadtrekker is not one of those instances – we don’t give you a “how to” guide and send you on your way. We prefer to be within reach whenever you need help and keep on teaching you “how to” make the most of Leadtrekker through online webinars and videos.

Making the Most of Custom URL Parameters on AdWords

AdWords and online marketers alike are well versed Custom URL parameters. But very few use this powerful resource because most of the data being captured in a custom URL can be viewed through an Analytics report.

But for the elite few who make use of lead management software that captures these variables, there are a few added benefits. Linking customers to keywords, ads, ad groups, campaigns, and devices is invaluable when making marketing decisions to reach your business goals.

How to Measure the Effectiveness of Your Newsletter Campaigns?

Business owners and marketers who are looking to generate a constant flow of leads for their sales team, usually have multiple lead generation strategies. These lead generation strategies can include anything from Google AdWords, Facebook Adverts, Social Media campaigns and other strategies like SMS & Email Marketing.

The key to any marketing strategy is that you should be able to measure the effectiveness of the strategy, as it is the only way to improve the efforts that you’ve spent on the specific strategy.

3 Ways Leadtrekker can Help You be More Proactive as a Digital Marketing Company

If you have worked in inbound marketing you know that the struggle with leads is real. The amount of issues that can influence your campaigns is endless. 

Using Leadtrekker to optimise B2B sales

The world of B2B marketing is an ever-changing and evolving one. You need to become an expert in things that have only existed for a short time and may not be around for very long in order to keep up. The biggest shift has been how closely marketing and sales need to work together in an effort to convert sales leads.

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