Marketing

HOW TO KEEP SALES & MARKETING ALIGNED

Are you familiar with Pareto’s 80/20 principle? Well, this principle applies to many different situations.

HOW TO EVALUATE IF YOUR WEBSITE IS GENERATING ROI

When last did you re-evaluate your business website, or any of your other business strategies? Usually, businesses only take a look at their strategies when they see their competitors are

5 Email subject line tips to improve your open rate

Your subject line is the very first thing that determines your email open-rate. So, if your subject line is not on point, your email marketing campaign will suffer.

4 SIGNS THAT YOU ARE GENERATING BAD LEADS

As an online marketer you often look at your Ads or Analytics stats thinking, “Wow, job well done!” This especially happens when your conversion rates are high or you’re hitting record number of le

Leadtrekker Lead Management System

For four months, I couldn’t understand why my email campaign showed no consistency in statistics.

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