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How to Manage Leads Over the Holidays
The holiday season is right around the corner. Offices are closing, teams are going on well-deserved breaks, and inboxes are filling with "Out of...
How To Build A Lead Generation Funnel
A well-planned lead generation funnel creates your leads' best possible sales journey. It allows you to guide them through the buying process and...
Why Is Lead Management Important?
Managing leads is the lifeblood of any growing business. Leads are more than just potential customers—they are opportunities waiting to convert into...
What Is B2B Sales? And How To Optimise The Process
B2B sales (business-to-business sales) are growing in South Africa as more startup businesses are entering the market. According to InterGest, the...
A/B Split Testing Email Campaigns | Does It Really Help?
Increased click-through rates. More website visitors. Skyrocketing conversions. This is what every business owner wants to achieve with email...
4 Mistakes Costing You Leads
Every business - whether product-focused or service-focused - relies on customers for success. Leads are the lifeblood of any business. They...
