Lead Generation 101

Lead Generation 101

by | Nov 13, 2019 | Marketing

If you’re part of the online sales and marketing world, “lead generation” should be a familiar term. Leadtrekker sheds some light on what lead generation is; whether it’s new to you or you are just looking for some tips. What is a Lead? Leads are potential customers...
The Ultimate Guide to Hooking a Lead

The Ultimate Guide to Hooking a Lead

by | Aug 17, 2016 | Sales

Generating business leads follow pretty much the same principles as fishing. Both require patience and plenty of innovative strategies to hook the perfect tuna. You constantly have to be a step ahead of the school, if not, your bait will become stale and your fish...