Starting A Campaign: 3 Important Website Checks

Starting A Campaign: 3 Important Website Checks

Leadtrekker is here to eradicate errors in digital marketing and advertising. These have become large-scale industries after the introduction of smartphones and mobile internet connection, and the developments don’t seem to have any intention of slowing down. To keep...
How to Keep Sales & Marketing Aligned

How to Keep Sales & Marketing Aligned

Are you familiar with Pareto’s 80/20 principle? Well, this principle applies to many different situations. In sales and marketing, we can typically state that 80% of sales is as a result of 20% of advertising and 80% of profits come from 20% of customers.This begs the...
5 Ways Leadtrekker Helps Business Development

5 Ways Leadtrekker Helps Business Development

New business development is a phrase that encapsulates the different aspects – and frustrations – of the sales process.In its most basic form, new business development refers to capturing, responding to and managing leads in order to reach a set sales target. It...