"How do we build a client base?" "And how do we ensure its growth?" These are common questions that every business owner has in mind. Without a loyal customer base, a business could potentially face a decline and ultimately close its doors. So, how can a business...
The Impact Of A CRM On Customer Retention
The primary goal of a CRM (Customer Relationship Management) system is to boost a business's customer retention by enhancing customer satisfaction. But how exactly does a CRM impact customer retention? Let's dive into the specifics. What Is Customer Retention? Before...
Measuring the Success of CRM Software
Once you've implemented CRM software in your business, it's important to measure its success and determine if it is delivering the expected results. Measuring the success of CRM software can provide valuable insights into its effectiveness, identify areas for...
How CRM Account Management Can Benefit Your Business
Whether big or small, every business can benefit from making use of a CRM. Whether you need to increase your organisation skills, want to keep track of leads, or improve your customer relationships and retention rate, there is always a need for a CRM. In this article,...
Customer Lifetime Value: Focus on Customer Retention
Customer lifetime value is an often overlooked metric that can in reality make a big difference when growing a business and increasing revenue. In this article, we will discuss what customer lifetime value is, how to calculate it and how to increase it. What is the...
How a CRM Company in South Africa Can Help with Client Onboarding
The client onboarding process is the exercise of welcoming a new client that has just signed on to one of your services or products. It involves getting to know the client, asking them questions, answering their questions, explaining company processes and procedures,...